Dan Schawbel

The arrival of spring after a bruising winter can only mean one thing: It's college graduation season. As the members of the class of 2013 prepare their gowns, they (and their parents) are, of course, preoccupied with the big question hanging over their caps: Who is hiring? ...

For many people, applying to online ads can feel a little like playing the lottery. The odds of winning a job are stacked against you. But as job search capabilities and social media converge, that is about to change big time -- and to the job hunters' benefit. ...

Everyone knows it's terrible out there for young Americans, aka Generation Y or the millennials, who are just entering the workforce. While the national unemployment rate has slid below 8 percent the past two months, the official tally for Americans between the ages of 18 to 29 was 12 percent in October. ...

Last week, we told you why it's important to have a personal brand, and how you can define your own. This week, we're going to talk about marketing your brand. There are a lot of ways to promote your personal brand, all of which fall into two categories: online and off. ...