4 Reasons Why You Are Still Unemployed

unemployed man: 4 reasons why you're out of a jobIf you haven't been successful landing a new gig, maybe it's time to stop and take a look at your tactics. Don't assume you haven't found a job because the economy is poor; there are jobs out there. It is up to you to demonstrate how and why you are a good match.

Consider the following tips to help you land a new job this year: 1. Do a little soul searching. One of the most overlooked parts of a job search is self-discovery. It gets lost in a list of more practical concerns about how to apply for positions, but skipping this step can be detrimental. Do you know what you're really good at doing? What do you offer that makes you stand out from a crowd of applicants? What are your very best skills? Are there accomplishments that you'd be proud to share with your target employers? If you don't know the answers to these questions, focus on what you'd really like to do in your next job and connect the dots between what you want to do and what you have done well in the past.

2. Identify what your target employer wants. This step assumes that you've selected places where you'd like to work. Once you know what you want in a job, find several employers who need someone with your skills. Successful job seekers spend time researching what employers want from them. It's so much easier to create focused application materials when you've spent time learning about the organizations where you want to work. Instead of scouring the Internet for job descriptions, identify several companies that you know would be a good fit for you and learn everything you can about them.
Read their online profiles on all the big networks, including their website, LinkedIn and Facebook, and check YouTube and Twitter for details that could help you identify how to create materials that will put you ahead of the crowd.

3. Ramp up your networking. Keep in mind: networking doesn't mean asking everyone you know for help; it's about presenting a professional persona and meeting people who share a common interest. Make a point to go where people in your field tend to socialize and engage in conversations that don't have anything to do with your job search. Get to know people on a personal level: Learn about their hobbies, their families and what they enjoy doing. Be a good listener and follow up by offering useful resources and information. When people see you as someone who cares about them, they're more likely to want to help you.

When you approach networking as an opportunity to be generous and to share your expertise, you're more likely to benefit from job search assistance that comes as a result of your generosity.

4. Demonstrate your expertise. Use social media to show what you know. It's never been easier to get the word out about you, and you can highlight your expertise via simple social media updates on your favorite network, including LinkedIn, Twitter, Google Plus and Facebook. You'll never know powerful it is to be able to show what you know instead of expecting someone to believe you when you say it on your resume until you try social media. This technique is especially helpful to help get a job when you're unemployed.

When you make an effort to serve as an online resource and connect with others in your field, you grow the number of people who know, like and trust you and increase the potential for referrals to opportunities that may interest you.

Take a chance and give yourself the latitude to focus on you, target some employers and ramp up your networking, both in person and online, and you may find the results very satisfying.

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. Employers don't want to hire, or they want to pay you a low wage.

April 08 2013 at 12:48 PM Report abuse rate up rate down Reply
Kathryn Sollmann

All good tips, Miriam, and I would add a 5th: assume a sales persona and sell your fit for the job. Even among senior level candidates I see job search apathy. Be like the best salesperson you know with tenacity, follow-up, resourcefulness.

March 29 2013 at 1:53 PM Report abuse rate up rate down Reply
Bob Prosen

I'm working with several university graduates right now helping them determine the job they're interested in and how to get an offer.
Despite having a degree it's common for grads not to know the exact industry or type of job they want.

The best way to zero in on the right position is to first select several companies you might want to work for. Go to their website and see if they have any open positions posted. If so, read the job descriptions and requirements to see if any match the position you're looking for.
Once you find companies that have the jobs you want you'll have to think and act differently to get hired. If you’re wed to the traditional way of job-hunting you’re destined to compete with everyone else chasing the same few opportunities.
The most effective way to get a job is to think like an employer. Sounds simple but many people don’t appreciate the importance or know how to do it.
Before beginning your search you have to understand why all companies hire. It’s to solve problems and your challenge is to position yourself as the solution. In other words, hiring you allows the company to solve problems faster, better and cheaper than they could without you. Here’s how to start.
Step 1 - Identify your skills and expertise.
Step 2 - Find the companies you want to work for and research them to uncover their problems. Use the Internet, Google alerts, read press releases and speak with current and former employees.
Your ability to uncover your target employers’ problems and position yourself as the solution is what will get you hired.

Here are just a few potential problem areas. Completing projects on time and on budget, improve product quality, improve customer service, increase sales, reduce costs, enhance online marketing, etc.
Step 3 – Identify the hiring manager.
Step 4 – Create a personal marketing plan to get your solutions in the hands of the hiring manager.
Step 5 – Develop a “One-Sheet” resume, to separate you from the crowd, along with a set of compelling cover letters that show your experience solving similar problems.
Step 6 – Follow up is essential to getting an interview. Be persistent but not a pest.
As a former executive with several Fortune companies I know how leaders think. People who have followed this process have gotten hired.
You'll also get a lot of value from this interview http://bit.ly/YZejCz
Good luck and never give up!
Bob Prosen – CEO
The Prosen Center for Business Advancement
P.S. Market yourself to the companies you want to work for whether or not they have an opening.

March 27 2013 at 10:03 PM Report abuse rate up rate down Reply

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