Japanese Firm Orders All Employees To Get Identical Haircuts To Reduce Energy Use

Japanese corporate culture has always placed the good of the organization above that of the individual worker, going so far as to dictate workplace fashion and daily exercise routines. But haircuts?

At least one Japanese firm has jumped on the one-hairstyle-for-all bandwagon as part of a national campaign to reduce energy consumption in the wake of the Fukushima nuclear disaster last March, The Daily Telegraph reports.

Construction-firm Maeda Corp. is asking its 2,700 workers to adopt identical hairstyles. For men, the preferred cut is short on the sides and back but longer on top. For women, the company prefers a "cute" bob with a longer fringe that can be swept to one side.

"Our company is very keen on protecting the environment and we encourage our staff to adopt many environment-friendly actions," Maeda spokeswoman Chizuru Inoue told the U.K. newspaper.

"We are not sure of the data yet, but we believe if people have short hair they do not need to use their hair dryers for so long and they will use less water," she said.

Further, the company said it's easier to neaten such hairstyles after staff have been wearing hardhats at hot construction sites.

Maeda's action follows a request by the Japanese government asking businesses and households to significantly reduce the amount of power they use following the March 11 earthquake and Tsunami that destroyed the Fukushima Dai-Ichi nuclear plant on Japan's northeast coast.

Other companies have introduced power-saving programs, the Telegraph noted, including shifting production to weekends and nights.

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They might as well be in the military with haircut requirements like that!

September 01 2011 at 11:55 AM Report abuse rate up rate down Reply

Price structure?? Try living in Japan bro. Everything is more expensive than you could ever imagine. The only way to get ahead here is to avoid paying taxes by working a 2nd job under the table. The transit system is high quality, low efficiency, and high price. Bullet trains are almost never full. Why? In some instances it is cheaper to take an airplane! In all case it's cheaper to take the slow, local train, but your ride will seriously be horrible if you are near a big city. This haircut thing is classic Japanese corporate behavior. Expend effort on something dubious that probably makes no difference when there are far better ways to save energy staring them right in the face. You think "HOW CAN A WHOLE COMPANY DO SOMETHING SO DUMB AND CRUEL?" But it is an anthill with one person making such decisions.

A much smarter move would be to unplug all the toilet seat warmers that are left on 24 hours a day for 8 months out of the year. Oh and putting a little insulation and weather stripping on ... ANY building in Japan basically..... that would start to solve some of their glaring energy waste problems. The temperature here in Japan is almost always uncomfortable so people turn on their heater or A/C. Then... where does all that air go? It flies out the cracks around the doors and windows, and gets absorbed by the empty walls. EVERY SINGLE BUILDING IN JAPAN IS LIKE THIS.

September 01 2011 at 9:45 AM Report abuse rate up rate down Reply

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